January 7, 2014
Did you invent it? Did you come up with it? Did you start it? Really?
Then where is it? Show it to me.
You can’t can you? Because that’s all you did. You thought, you talked, and you dreamed. These are all good things, all very, very important things but you forgot the most important step.
You forgot to build it.
November 27, 2013
There are many credos, mantras, affirmations, culture speak, news speak and other forms of written communication all aimed at making you or the people around you better.
These devices work. Don’t stop using them.
Here is one to add to the list: Stop making crappy things.
November 12, 2013
Extreme? Maybe. True? You betcha!
Companies that win are the ones that understand that adding value is the only way to build a sustainable and profitable business.
Your product by definition must add value or else you will find it hard to get and keep customers.
Your brand needs to exude value. Forget about content marketing! That’s just a fad or a buzz word for things that great companies have been doing for decades.
Adding value in marketing is the simplest thing you can do. Just ask yourself one question.
Would you say “Thank you” or “F$@& you” if you got it? The test is pretty clear.
Your company needs to add value to society. The easiest way to do that is to hire amazing people, invest in them and get out of their way. If you keep your employees happy and productive, they will keep their friends, loved ones and community happy too. Treat them well, better than you think. Pay them a little more, give a few Fridays off and watch them repay that in kind.
If you aren’t adding value on these levels than what are you really doing?
September 4, 2013
Cannibals and Nazis didn’t make Kolya nervous, but the threat of embarrassment did—the possibility that a stranger might laugh at the lines he’d written.
Benioff is writing about the resistance here, the fear of posting, the fear of sending, the fear of finishing, the fear of doing, the fear of action, the fear of judgement, the fear.
September 3, 2013
“Grab that cord will you… it’s time to eat!”
Mark, the fat grip yelled at me as I starred blankly back. It was 3:30am on a Wednesday in October and snow was falling all around me. Well, it looked like snow but it certainly wasn’t. The texture was more like cotton and the flavour something like the coloured clip of a Bic clicky pencil. Plastic. Artificial. I am on a movie set and someone, Mark, the fat grip thinks I belong here.
August 14, 2009
I am in the final stages of finishing my masters thesis under the supervision of Ron Baecker. Together, over the course of nearly two years, Ron and I, with the help of many others have created Friend Forecaster, a context-aware system designed to help you remember people’s names. I am very proud, relieved and excited to be finished my masters, however, as I sit here and finish the last two or three pages I can’t help but wonder who will ever read it.